BMW i - The New Sub-Brand from BMW

Just a while ago, the officials from BMW announced the launching of the new "i" sub-brand.

Just like our "beloved" M sub-brand, the i that stands for innovative, will mark BMW's automotive products that run using an electric motor. This shall includes cars that are also hybrid.

Concurrently, the officials have also announced the launching of two specific products; the all-electirc i3, and the hybrid i8.
More details will be published as they come out.


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