Porsche Increases Sales In China By 62.7% - Official Press Release



PORSCHE Global: Official Press Release


Porsche increases sales by 62.7%


Unbroken Growth In China


Stuttgart. Dr. Ing. h.c. F. Porsche AG, Stuttgart, achieved a new sales milestone on the Chinese market in the 2010 calendar year: a total of 14,785 vehicles were delivered to customers in China, including Hong Kong and Macau. This represents an increase of 62.7% compared with the previous year.

The Cayenne remains the most popular Porsche model in China. 8,612 units of this sporting SUV were sold. Demand also rose substantially in the classic sports car segment. Together with the Boxster series, which also includes the mid-engine Cayman sports car, the Porsche 911 attained sales of 2,340 units, i.e. a 77% increase over the previous year. The Panamera, the fourth series of the Stuttgart-based sports car manufacturer, is very popular in China: in the last calendar year 3,833 units of the four-seater Gran Turismo were sold.


“We can look back on an extremely successful 2010”, said Bernhard Maier, Board Member for Sales and Marketing of Porsche AG. “The new sales record clearly illustrates the excellent position of Porsche on the growing Chinese market. In future we will offer an even greater range of products and services. In addition, we will focus even more closely on our customers’ needs and therefore underline the position of Porsche as the world’s most successful sports car manufacturer. For this purpose, we will almost triple the size of our dealer network in China in the next few years.”

0 comments: